Logo Designs from 99designs.com
Choosing a logo for your company, website or even personal blog is an extremely important part for creating a professional image. And it can be done in multiple ways depending on your needs, budget and time. In this article, I will help you understand your options for logo design.
Option 1 – Hiring a Graphic Designer
Hiring a graphic designer is one of the most obvious and effective ways to create a personalized and stylish logo design, one which will be unique and customized exactly to your needs. Contacting a local graphic designer in order to design your logo is a choice that has many benefits, first of all and most important being that you have an immediate contact with the professional who will help you create the logo that you envision. Most graphic designers or graphic design studios will invest a serious amount of time which will include a personal meeting in order to fully understand what you really need. They will do the market reasearch that will help you get in right the first time around – thus costing less time and money in the end.
Another important aspect is that once you reach an agreement with the graphic designer concerning the work that needs to be done, they can give you an exact quote on how much the project will cost, so you you will know you’re logo design cost in adcance The contact with the designer is also really important as it lets you forge a personal relationship with a professional , something that might be useful in the future, as logos and other related graphic media are in a constant need of revision, tweaking and enhancing, according to the rapid advances of technology and digital media.
It has to be noted though, that hiring a graphic designer is not something without downsides, as it has mainly two problems. First of all, the cost of a professional graphic designer can be considerably higher than the other choices, but it can depend on many factors. Usually, the absolute cheapest rates for a beginner freelance designer who will work with you for the creation of your logo can start from around $100 and go up from there. Should you wish to want a logo from an established graphic design then you should be ready to pay even over $1000, a price that might sound very high, but you get what you pay for.
Option 2 – Crowdsourced Logo Design
Choosing a crowdsourced logo design can be seen as a middle ground that has both benefits and downsides, as the client has less control over the final result, but still a designer will invest time in the creation of a logo which can fulfill the desired needs. A crowdsourcing site (like 99designs, Fiverr, designcrowd etc.) will give you the chance as a client to upload your request for a logo design and judge the results offered by the
community of freelance designers. Usually, the results are not as good as those of professional designers, as the majority of the people that work on these platforms are in the geginning phase of their freelance journeys.
Despite these problems, crowdsourcing can be a way to get decent results that can fulfill the needs of a logo design and sometimes can be compared with professional work, if you invest enough of your own time in the curating and art directing process. Additionally, most of these sites have a policy of the client not paying until the client is completely satisfied.
The cost of creating a logo design with this option is usually around $50 – $500, considerably less than hiring a professional designer. It has to be noted though that since the work is not always that top notch and polished, you might need to send back drafts for re-working or even reject whole logo concepts and start over again, a process that might take weeks until you find what you’re looking for.
The greatest drawback when working with these crowdsourced design platforms is that you must be diligent to check if the designs you’re getting are original, since there’s often a lot of plagiarism among these communities.
Option 3 – Logo Creation Software
The absolute cheapest and quickest way to design your logo is to use a logo design software (such as Tailor Brands). The obvious advantage of this choice is that you spend the absolute minimum to do the job. This options will almost always cost less than $50. Usually the basic (but very limited) pack comes for free and it can be enough to create a very simple logo. At the same time, as you do not have to work with anyone other than yourself and you know what you want the best, this options will almost certainly be the quickest.
Creating a logo with online software will cost you around $20-$50 and will be the quickest option
The second option for creating a logo that is relatively cheap but requires more of your input is crowdsourcing a logo. This will cost you in the range of $50-500.
Hiring a professional desinger or studio is the most expensive option, but requires the least work on your part and the outcome is of the highest quality.
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