Brief.

I was asked to help create a logo and jar labels for a friend who has been making homemade goodies for years and has now decided that this could be the beginning of something bogger. The main thing I had in mind while creating these designs was to create something rustic, natural and authentic. Too much polish would have ruined the vibe. In addition to the logo and jar labels I created little stickers with a few different logo versions that can be used on the jars or in rest of the visual branding.